Showing posts with label Ford Motor Company. Show all posts
Showing posts with label Ford Motor Company. Show all posts

Saturday, October 20, 2018

If you’re shopping for a $450,000 car, here’s some good news: Ford will make an extra 350 Ford GT supercars

2019 Ford GT
Photo: Ford Media Center
Apparently, there are more people around with an extra $450,000 burning holes in their pockets, because Ford announced on Thursday that they will increase production of the current-generation Ford GT to 1,350, up from the 1,000 they had originally planned.

Tuesday, October 9, 2018

We’re looking forward to seeing this stunning 1966 Ford Bronco resto-mod at SEMA 2018

A blue and white 1966 Ford Bronco resto-mod
Photo: United Pacific Industries.
To restore, or to resto-mod?

In the automotive hobby, it’s one of those eternal questions of nearly Shakespearean proportions. And it’s a question that can become very personal and emotionally charged depending on the point of view of the individual enthusiast.

Wednesday, October 3, 2018

Fiat Chrysler reports record September sales, Ford and GM down

2019 Alfa Romeo Stelvio Quadrifoglio
2019 Alfa Romeo Stelvio Quadrifoglio. Photo: FCA Media website.
September sales reports from the automotive industry are out. Although it turned out to be a bearish month for two of the Big Three, Fiat Chrysler Automobiles boasted their biggest September in nearly two decades, with sales of 199,819 vehicles led by Ram and Jeep.

Wednesday, September 12, 2018

‘Off-road cruise control?’ Ford’s new Trail Control feature for the F-150 Raptor actually sounds like a good idea—but maybe they should position it a little differently

2019 Ford F-150 Raptor with Trail Control
Photo: Ford Media Center.
By Bill Hayward
If you’re like me, you use cruise control as a means of restraint in higher-speed situations, to try to keep the velocity a little lower and decrease the odds of your driving pleasure being interrupted by red-and-blue lights when you’re on a long roadtrip in your favorite silky-smooth, miles-devouring highway cruiser.

Wednesday, August 29, 2018

Ford says ‘Nothing to report’ on Mustang Mach 1 50th anniversary plans

Photo: Ford Media Center.
So it seems that it’s official: Ford won’t be doing anything in 2019 to celebrate the 50th anniversary of the legendary Mustang Mach 1, which made its debut in 1969.

“I have nothing to report for Mach 1,” Ford spokesman Jiyan Cadiz told Auto Enthusiasts Newsblaster, in an email. “As you probably know, we played with the nameplate trim earlier this year. But as far as our current Mustang lineup goes, our focus for 2019 is Mustang Bullitt—celebrating 50 years of the iconic movie and movie car, plus an upgraded Shelby GT350.”

Sunday, August 19, 2018

T-Birds go up to 11: in defense of the 11th-generation Ford Thunderbird?

Yellow 2002-2005 Ford Thunderbird convertible
2002-2005 Ford Thunderbird. Photo by IFCARE (Wikimedia Commons).
By Bill Hayward
Although I do remember running across a short news story or two when the new, retro-styled 2002 Ford Thunderbird was about to debut, I have to say that these cars were essentially not on my radar at the time—even less so ever since, until very recently. 

Part of the reason for that, of course, is that at the time I was at a much more of a practical-minded lifestage when it came to vehicle needs. Transportation options like minivans and SUVs were top-of-mind, not two-seater roadsters. It was just this year that I started thinking again about the 11th-generation Ford Thunderbird and getting curious about what I might have missed by not paying attention when it was still in production.

Friday, August 17, 2018

Is Ford actually going to miss the 50th anniversary of the Mustang Mach 1?

Photo by Bill Hayward for Auto Enthusiasts Newsblaster.
By Bill Hayward
Fall is just a few weeks away. We’re already deep into end-of-model-year season and the new model-year launch season. The launch of the 2019 Mustang Bullitt edition has been essentially a year-long process, and the Bullitt press cars are out and working their way through the journalistic food chain.

But the model year we are entering is 2019. And 50 years ago, something very big in the history of Mustang happened: the launch of the first Mach 1. 1969 was an important year for Mustang performance packages. In addition to the Mach 1, the Boss 302, Boss 429, Shelby GT350, Shelby GT500 packages were available.

Saturday, July 7, 2018

Are 9th- and 10th-generation V8 Ford Thunderbirds underrated?

Red 1992 Ford Thunderbird parked in a crowded lot.
10th-Generation Ford Thunderbird. Photo by Charles01
(posted to WikiMedia Commons).
So yesterday I was making a quick stop at McDonald’s, to grab my daughter a couple of McChickens and myself an Artisan Grilled Chicken Sandwich and a coffee, when what I eventually realized was a 10th-generation Ford Thunderbird caught my eye.

Monday, June 11, 2018

5 things to love about the Lincoln MKT.

Lincoln MKT station wagon.
Photo: Auto Enthusiasts Newsblaster.
You can make a strong argument that, of any automotive format, it’s the station wagon that encompasses the widest range of elements of the American automotive experience—from hauling big boards home from a lumber yard, to sliding surfboards in the back for a day of thrills at the beach, to packing the family in for a leisurely roadtrip with luggage neatly tied under a tarp on the roof rack, to three rows of seats packed with a youth soccer team, to screaming burnouts from funkily modded, tire-shredding station-wagon street rods. 

Monday, June 4, 2018

To sell the new Focus lineup, Ford is asking Europeans to talk to a sign.

Artificially intelligent outdoor video display to promote the Ford Focus.
Photo: Ford Media Center.
Although Ford announced in April that that they will discontinue U.S. sales of all of the Focus lineup except the Focus Active crossover, the situation is different across the pond in Europe, where Ford began pitching an "all-new" lineup of four flavors of Focus this spring. 

European Ford Focus lineup.
Photo: Ford Media Center.
Now, imagine the conversation around the conference room table as the marketing campaign to support the European launch of the lineup, which includes the Focus ST, the Focus Vignale, the Focus Titanium, and the Focus Active, was under discussion. Did some marketing guru actually say, "Hey, let's have people talk to a sign outdoors?"

Yeah.  Of course. That sounds like a great way to sell a car. 

Wednesday, May 23, 2018

Quote of the week: Ford EcoSport brand marketing manager says Generation Z consumers view their cars as an extension of their phones.

Ford EcoSport
Ford EcoSport. Photo: Ford Media Center.
If feeling over-targeted by marketers is a pain-point for Millennials, just wait and see what could be in store for the next generation in line: Generation Z, a cohort that includes many who have not yet even reached the tender age of 18.

Now, as the Millennial-marketing juggernaut continues apace, Ford Motor Company showed a card or two in their demographic Texas Hold 'Em hand yesterday with a news release positioning Generation Z as the ideal consumer for the subcompact SUV segment, which the automaker exemplifies with their Ford EcoSport model.

Monday, May 7, 2018

Is the Fiesta Active Launch in Europe Another Puzzle Piece to Clarify Ford's Future Vision for Passenger Cars?

Ford Fiesta Active crossover
Photo: Ford media website.
Last month, Ford Motor Company announced the discontinuation of all passenger cars in the U.S. market except for the Mustang and Focus, with only the Focus Active—more of a crossover than a car—to remain.

But in Europe, where passenger cars remain more popular than they are in the U.S., it's a different story. And one part of that story is that the Ford Fiesta, one of the models discontinued (for now, at least, since car models have a way of eventually making a comeback), lives on.

Saturday, April 28, 2018

Why are Passenger Cars an Endangered Species? A Demographer You’ve Never Heard Of Just Might, Indirectly, Hold the Key

1967 Cadillac Eldorado
Photo: GM media website.

Unless you’re a hardcore demographics geek like me, you’ve probably never heard of Kenneth W. Gronbach. If you have heard of him, chances are you’re a regular listener to Coast to Coast AM, the popular nationally syndicated talk radio show, on which Gronbach has been interviewed a couple of times by host George Noory.


But regardless of whether you’ve heard of him, Kenneth W. Gronbach, author of Upside: Profiting from the Profound Demographic Shifts Ahead, just might be the most important demographer alive. And his take on millennials, the generation that has overtaken baby boomers as the largest demographic group in the U.S., just might go a long way toward explaining the ongoing decline of the traditional passenger car or sedan—a phenomenon that we at Auto Enthusiasts Newsblaster like to call #DeathOfCar.

If you’re like Kenneth Gronbach, you understand that one of the most dangerous errors of omission that any enterprise can make is to have an incomplete or oversimplified understanding of how demographic factors can profoundly affect economic trends and business outcomes.

In his talk-show appearances, Mr. Gronbach relates that he learned this lesson the hard way. In his days as an advertising-agency owner, he gained a first-hand understanding of the importance of demographics when he lost a large client in the motorcycle industry.

Friday, April 27, 2018

As Ford Pulls the Plug on Fusion, Taurus, Another Tire Drops in #DeathOfCar

2018 Ford Fusion
With Ford's decision to pull Fusion and Taurus from North American Dealerships, the Fusion may now be truly riding off into the sunset. Photo: Ford media website.
First, let's put things in perspective.

The Ford Fusion is a car that we have spent a lot of time ragging on lately as an example of what's wrong with passenger car design today—those look-alike body shapes that are supposedly driven by safety requirements and other regulations, and those awful, awful grilles.

So we're not exactly sad to see the Ford Fusion go, at least not its current generation.

Saturday, January 20, 2018

Ford Unveils the 2019 Ford Ranger

The new 2019 Ford Ranger
On January 14, Ford unveiled the all-new 2019 Ford Ranger for the North American market. According to Ford's announcement, this generation of the Ford Ranger focuses on driver-assist technologies to make driving easier whether on- or off-road.