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| The new 2019 Ford Ranger |
On January 14, Ford unveiled the all-new 2019 Ford Ranger for the North American market. According to Ford's announcement, this generation of the Ford Ranger focuses on driver-assist technologies to make driving easier whether on- or off-road.
Production is set to start late this year at Ford’s Michigan Assembly Plant to meet what the company says is growing for midsize trucks, with U.S. sales up 83 percent since 2014 as a new generation of midsize truck buyers seek more maneuverable, fuel-efficient pickups.
The 2019 Ford Ranger answers the call with an all-new midsize pickup featuring a new exterior design, chassis and powertrain developed specifically for North American truck customers. Built with a high-strength steel frame, Ranger is equipped with a proven 2.3-liter EcoBoost engine mated to the only 10-speed automatic transmission in the segment.
“Ranger has always held a special place in the hearts of truck fans,” said Hau Thai-Tang, Ford executive vice president, Product Development and Purchasing. “The all-new Ranger is designed for today’s midsize truck buyer, delivering even more utility, capability and technology for those who blend city living with more off-the-grid adventures on weekends.”
Ranger comes in entry-level XL, mid-level XLT and high-level Lariat trim series with available Chrome and Sport appearance and FX Off-Road packages, and in SuperCab or SuperCrew cab configurations.
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